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6th January… Whether you call it the Epiphany or the Day of the Kings… There...
The 6th January is traditional referred to as the Epiphany, celebrated as the ending of the festive period when the three wise men reached the Bethlehem to give gifts of gold, frankincense and myrrh to...
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Holly Golightly said diamonds are for the over fortys… We say they are for...
This year, 2013, is the 55th anniversary of the Truman Capote classic “Breakfast at Tiffany’s,” so at Seventy Seven Diamonds, we revisited the book that led to the iconic film that caused girls around...
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Seventy Seven Diamonds offers a Helping Hand to the charity Wellchild!
On Thursday 7th March 2012, Seventy Seven Diamonds were invited along to the Helping Hands Dinner for the charity Wellchild at the Savoy in London. WellChild is the national charity for sick children....
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Mariah Carey and Nick Cannon renew their wedding vows in DISNEYLAND with a...
At 43, singer Mariah Carey could arguably be too old for a trip to Disneyland. However earlier this week, Mariah and her husband, Nick Cannon, had a very special trip to the Disneyland resort in...
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Something old, something new, something borrowed, something BLUE!
Another auction has taken place that has grabbed our attention in the Seventy Seven Diamonds office. Unlike the auction we mentioned last week that took place in London, this auction took place in New...
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A Diamond in the rough… Diamonds are NOT for drinking!
At Seventy Seven Diamonds we are always looking out for new places diamonds can be found. Until this week! We heard of a story that started with good intentions until it went horribly wrong! At a...
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A Royal Inauguration means one thing… DIAMONDS!
While all of the Netherlands watched eagerly last week at their new King and Queen, we, at Seventy Seven Diamonds were watching closely at one particular aspect of the special day… The diamonds! The...
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77 Diamonds does “The Great Gatsby”
In 1925, F. Scott-Fitzgerald published his book “The Great Gatsby” that would characterise the 1920s in taste, decadence and style. With themes of yesteryear being continually revamped for today’s...
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Your chance to win £400 worth of jewellery!
At Seventy Seven Diamonds we are always happy to share our diamonds. So this month our competition offers our Pinterest followers a £400 towards our jewellery! It’s easy as 1, 2, 3!!! 1. Once...
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Royal Ascot and the Royal diamonds…
77 Diamonds has always had a keen interest in Ascot… The horses, the hats and the jewellery! So after a successful year for Her Majesty The Queen, after her horse won the Gold Cup, we look at her...
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After the introduction of Prince George, we introduce our Georgia collection!
For the last 9 months, the world has waited patiently with baited breath for the birth of the first child of TRH William and Kate, Duke and Duchess of Cambridge. Last week, on the 22nd July 2013,...
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£2.8m Christmas Wreath, With Rubies & Diamonds!
£2.8m Christmas wreath, with rubies and diamonds from 77 Diamonds, now available! If you’re on the lookout for something truly special for your Christmas display this year, 77 Diamonds has some...
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It’s beginning to look a lot like Christmas! 77 Diamonds and our Express...
At 77 Diamonds, we’re in full festive mood as many of you are ordering all your Christmas presents and engagement rings ready for the holiday season! In order to help us get our Mayfair showroom more...
View ArticleOn the 6th Day of Christmas, My True Love Gave to Me… 6 SONGS OF DIAMONDS!!
77 Diamonds are addicted to the songs mentioning our favourite thing, so it makes sense that the sing along continues with our mixed tape favourites: On the 6th Day of Christmas, My True Love Gave to...
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On the 10th Day of Christmas My True Love Gave To Me: 10 Shapes of Diamonds!
Diamonds come in shapes and sizes so it makes sense that to educate yourselves about these bright and beautiful things that we continue with: On the 10th Day of Christmas, My True Love Gave to Me… 10...
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On the 12th Day of Christmas, My True Love Gave to Me… 12 THOUSAND POUNDS OF...
To end our festive sing along, we thought we’d need something really special… We looked through the 77 Diamonds collection and thought the best way was… On the 12th Day of Christmas, My True Love Gave...
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Showrooming – The New Normal
Online diamond jewellery sales soar We all know savvy shoppers research products on their smartphones while out shopping to check prices and customer reviews, and then often end up buying online at...
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She may not be a Brit but Beyoncé knows how to SPARKLE!
Yesterday evening, the British music industry had its most celebrated day of the year with the annual Brit Awards 2014 at London’s O2 Arena. With awards given to people from David Bowie to One...
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